Excerpt: More than one company has fallen into a pitfall of giving something an unfortunate name. Perhaps it sounded good on paper or in discussions, maybe it didn't translate properly, or the company wasn't informed that the word they used had a different and unpleasant meaning.
Sometimes the incident isn't so bad, perhaps people are being nitpicky and using old, outdated definitions of the word because they didn't like the name, or in the case of an awkward translation, a lot of humor is generated from what it actually turned out to mean.
But, sometimes, it...Read More at Avoid Embarrassment, Look Into Possible Product Names Before Launching
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